Promotion Design

Promotion is the message (message) is communicated to prospective buyers through the various elements contained in promotional programs. Trademarks and names goods are symbols that convey message to the buyer. Packaging communicate ideas that can enhance or lowering the image of the product. 

Prices show ideas about quality, and image consumer to the intermediary who exhibit and sell item and can add or reduce the image of these trademarks.

In principle there are two types of promotion, namely:
a. Static Promotions
b. Dynamic Promotions

Nevertheless promotion program is a communication channel main to prospective buyers. Basic elements of communication system is source (source), message (the message), and the destination (destination). The source could a person or a media organization such as sales or communications such as television, newspapers or magazines. Message (messages) that can be katakata printed as a letter, sound (commercial radio), pictures, symbols, or any other conditions that can be interpreted as meaning. 

Destination (destination), can consumer is a person who is listening, watching, or read as mother-housewife who was invited to watch an equipment demonstration. If the consumer who receives a message or a message that has been understood meaning of the message, it means that the message is sharp enough communication to prospective buyers through the various elements that existed at the promotion program. But message that only the form of advertising and promotion in place kewiraniagaan purchase, the message delivered only partially.

To determine the best way to sell a product then the mixture The most effective promotional ads in particular, kewiraniagaan, consumer promotions and other promotional activities can be combined into a single fusion
more effective.